HBO MAX

HBO'S ICONIC SERIES, MOVIES - ALL ON DEMAND

HBO Max (aka HBO GO, Max) is one of the most popular streaming services in the world, and I loved working on it. 

I was given access to iconic brands and content the likes of Game of Thrones, White Lotus, The Last of Us, and movies like Barbie. 

For the last few months before my creative sabbatical, it was great to return to the scripted entertainment roots I built at FOX and Disney. 

Here are some highlights:
- I created HBO's highest ROI series globally with Drag Race Philippines
- Full business and strategic audit of the streaming business
- Piloted content sharing and co-marketing experiments across the discovery+ and HBO brands
- Was part of the strategic leadership across content, distribution, customer acquisition and retention
- Expanded our partnership with Globe, the #1 telco in the Philippines

Other apps I worked on include with discovery+, Asian Food Network, Discovery Kids App.

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